Since our father, Fekry Mohamed Elbaz, established Kenooz in 1995, we have believed that the value of jewellery begins with trust. Behind every piece is a milestone, a memory or a dream—and someone who deserves to feel understood and comfortable with their choice.
Today, my brothers Bassam, Ahmed and Kareem and I continue that journey together. Our tools are evolving, while the foundation remains the same: one family and a lasting commitment to our customers.
Technology will keep changing. Our promise remains: to listen and care about the details of your story.
Technology that starts with your needs
Your journey with us might begin with a photograph on your phone, an idea for a bespoke design or a treasured piece you would like to reshape. We are working to make the next step easier: exploring the possibilities, understanding the details and reaching someone who can help.
We are developing the Kenooz digital experience step by step, from our website and mobile app to direct contact with our team. The aim is to let you discover our collections in your own time and continue the conversation whenever you would like personal guidance.
Clearer details, more comfortable choices
Beauty catches the eye, but choosing a piece also calls for clear information. We are reviewing product names and descriptions and improving how photographs and available details about gold purity, weight and stones are presented, so browsing becomes more useful.
For matching pieces with available HRD reports, we are adding report photographs and information to the relevant product. Connecting each report to the correct piece matters to us: accuracy is part of good service. When you have questions about a piece or its details, our team is here to help.
Flexibility begins with listening
We often tell customers: share what you imagine, and let us explore how to bring it to life. Bespoke design and jewellery reshaping begin with understanding your idea, then discussing the options, details and practical possibilities before work begins.
Digital tools make that first conversation easier. The care behind a recommendation, the understanding of what suits you and the attention given to something meaningful still come from people you can know and trust.
Kenooz Journal: understanding and inspiration
Through Kenooz Journal, we share our family story, ideas about jewellery and explanations that help you understand the details and know which questions to ask. We want it to be a welcoming space to discover, learn and feel comfortable asking before deciding.
Continuous progress, one lasting promise
For us, evolution is ongoing work. We will keep improving our images, content, browsing and communication, using your feedback to guide what comes next. Our ambition is to help shape a jewellery experience that combines family expertise with the ease of modern digital tools.
Technology will keep changing. Our promise remains: to listen, explain the choices and care about the details that make your experience more comfortable and personal.
Explore Kenooz at kenooz.co, or contact our team to discuss a piece or design idea. We would be delighted to become part of your story.
Mohanad Fekry El-Baz
Owner & Manager, Kenooz Jewellery


